Printing equipment is a great example of where running costs should be considered above the capital cost of the instrument itself. After all, we are all familiar with the costs of laserjet ink cartridges. At one point a few years back, retailers were literally giving away printers in the knowledge that they would take far more money from selling the consumable ink cartridges than they will from selling the printer.
Nowadays, printers are sold very cheaply - and it is only recently that I have noticed manufacturers starting to advertise printers by empahsising the low running costs. For those of us not willing to make a further investment, we are left scouring the market-place for the best prices for replacement cartridges. Although some may advocate the use of re-fill catridges to keep costs low, I have to say I have tried home refill kits, and unbranded replacement cartridges, and I would never try either of these again...
Monday, 14 February 2011
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