Geographical Internet

The internet has moved on from being 'global', and with the proliferation of mobile devices is beginning to bring the focus back to 'local' once more. You wouldn't need to enter the search term personal injury lawyer Tucson if you are in the locality, search engines are concentrating on prioritising local results using a combination of IP address and global positioning technology.

Not all services need to be local, for instance mail order goods could come from anywhere, but personal services such as a lawyer, medical practitioner etc.. would benefit from the priority of geographical search results.